Gil Eyal


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    Vertical Networks May Be the Future of Influencer Marketing

    Digital

    Opinion: The emergence of audience-specific social platforms presents new opportunities for brands to reach targeted audiences.

    This is a Profile

    When It Comes to the Recent Privacy Discussion, Snapchat Pulled a Disappearing Act

    Digital

    Opinion: Did the messaging app just let a major opportunity pass it by?

    This is a Profile

    Why Influencers Fail to Disclose Commercial Relationships and the Brands that Enable Them

    Digital

    Opinion: Authenticity is artificially made, yet it’s synonymous with success.

    This is a Profile

    Creating a Human Brand Through Influencer Marketing

    Digital

    Opinion: Millennials and Gen Z-will dominate spending decisions for the next decade.

    This is a Profile

    Influencer Marketing: Old-School Rules Still Apply

    Digital

    Opinion: Influencers offer an authentic and aspirational voice for your brand, but ignoring traditional marketing fundamentals diminishes your returns.